Politics/Politicians are the BUZZWORD of the “Tech-Savvy Indian Youth” today. They have re-discovered the business of politics and are in there exploring mode. At Cellebrum we take pride in the fact that we are always in sync with the latest trends/beat/buzz of VAS Market.
The youth and the rest of us too want to be updated timely and with the latest happenings in the political world this is where we who are in the Business of VAS come in to fulfill and surpass this need. Even the politicians have realised the potential of the YOUTH as significant contributor in there win. The best and the only effective to communicate and reach out to the youth is through there most preferred communication mean—cell phone (SMS’s, Voice Based Services, etc.), Facebook, Orkut etc.
But it’s the cell phones and related VAS that win hands down - as they are the constant companion of youth. Its easy and simple accessibility makes it a favoured choice of both youth and the politician. As VAS provider we assist them in being on a common platform and open communication channels.
Business Bhaskar (dated today) carries an interesting article “Chunavi Rang Main Rangi VAS” exploring this trend further. Dr. Abhinav Mathur, a dear colleague and Chief Technology Officer, Cellebrum Technologies Limited; shares his thoughts on this, read the article to know more…
In: Business Bhaskar,
April 23, 2009